Jalen Hurts is still the Same One From Day One.
Some things never change. Since day one, Jalen Hurts has always been about putting in the work. We sought to tell the story of his unwavering commitment to hustling by giving Jalen the room to remind of himself of who he is with the help of the one person who knows him best; himself.
My Role: Copywriter
Agency: Translation LLC
CCO: Jason Campbell
GCD: Castro Desroches
GCD: Aryan Aminzaday
Director: Ray Smiling
Senior Art Director: Alyssa Lee
Senior Copywriter: Marisa Valente
Art Director: Jordyn Silver
Production: Becks Parra
Production: Ashley Pineda
Account: Chloe Willians
Account: Morgan Lee
Context: Quinn Frehner
Context: Sam Cantie
Context: Hugh Pringle
Stylist: Ilanka Verhoeven
Stylist Asst: Melisa Cijntje
Edit: Whitehouse Post
VFX: Carbon